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This web site store.itwthermalfilms.com had the following in the web site, "FREE SHIPPING on Orders over 500! B112 - Near Edge." Our analyzers noticed that the webpage stated " ITW Thermal Films Online Ordering Website." The Website also said " New for 2015 - Free Shipping everyday on orders over 500 use promo code FREE500. NOTICE Effective June 1, 2015 our part numbers will be changing on several formulations our system will redirect you if you enter the old part number. W90 to B220 M95 to B128 M99 to B112. Check out our GHS Ribbon offerings! To place your PrintheadSaver." The website's header had ITW Thermal Films as the most important optimized keyword. It is followed by thermal transfer ribbon, resin enhanced wax ribbons, and resin ribbons which isn't as highly ranked as ITW Thermal Films. The next words store.itwthermalfilms.com used was bar coding. bar code ribbons was included but will not be understood by search crawlers.